Independent app studio

Thoughtful appsfor everyday life.

We create thoughtful apps inspired by everyday needs, creative ideas and the things that make life more enjoyable.

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Our approach

Small ideas can make everyday life a little more useful, creative and enjoyable.

From art and writing to wellbeing, planning and play, each app begins with a real need and is shaped with clarity, character and care.

Our apps

Ideas, out in the world.

Six distinct apps, each made to feel considered, useful and entirely its own.

01

The Story of Art

ArtArc

Explore, quiz, compare, and collect your way through 500,000 years of art — a beautiful scrolling timeline from a zigzag carved into a shell to pictures conjured from words. Works fully offline.

02

Grow What’s Already In You

Eight Words

A gentle daily ritual for noticing, tending, and growing the eight attributes already in you — under three minutes a day. Private by design, with no accounts and no streaks to break.

03

Rhymes for Songwriters & Poets

Rhyme Hub

A comprehensive rhyming dictionary with rich word definitions and the Soapbox creative writing space — for songwriters, poets, and word lovers on iPhone and iPad.

04

Never Miss a Renewal Again

Sub Cue

Manage all your recurring payments with useful analytics and smart reminders, so subscription surprises never sneak up on you.

06

Recall Training, Forged

HugrForge

A Norse-inspired collection of recall and cognitive training games designed to challenge memory, focus, and pattern recognition.

Say hello

Questions, feedback, or a little spark of an idea?

Choose the app you’d like to contact us about and send us a note.